An end-to-end environmental compliance management business, WM Environmental made our job easy when we first connected. Directors Fiona Walker and Renee Murrell had already put in some major work to establish their company and make it the award-winning success story it is today. But after Covid-19 hit, what they needed was a leg up to push them in the right direction and keep the momentum building. That’s where we came in.  

Our first step was to sit down with the pair and really listen to them when they told us what their business was all about. While their resource consent and environmental compliance services had taken off, they wanted to come back to their mission, which was to provide all-encompassing environmental support to clients across a myriad of industries. There was no doubt about it, they were on the fast track to becoming a highly sought out contractor, but when it came to introducing a new subdivision consent service, they were stuck on where to start. 

In order to do so, they needed strong marketing to make it stick. So we utilised Google Ads, and by increasing their visibility online, we were able to really get the word out there and direct clients to the right place so that leads could turn into long-term relationships. What made it all run so smoothly was our commitment to consistent and open communication — the key to any thriving relationship. 

When environments change, we have to be able to adapt. So as a result of WM’s exponential growth, we agreed that an entire rebrand was the best way forward. From logos to document templates, business cards and signage, we went all out. After establishing a social media presence for them, we were also able to help them raise $3,000 to donate to three local charities that needed added support over the Christmas period. 

Since starting this journey with the team, we have managed to increase their income fivefold, as well as set them up with the tools and knowledge they need to be self-sufficient and in control of their marketing. As for the future, we can’t wait to see where this relationship takes us.