Are you a start up? Maybe you’ve got a business you’ve had for 20 years that’s in desperate need of a rebrand to adjust to the digital age. Either way, marketing has become something you quite simply just can’t go without. Unfortunately, gone are the days of being able to have an ultra-successful storefront on a town street with very minimal competition.
With the evolution of the internet, marketing has become a lot less focused on face-to-face interaction, and a lot more about how we can connect with people across a range of different time zones and landscapes. Because of this, we’ve had to adapt. Which can be a big adjustment for many. Even if you know your way around the worldwide web, marketing can feel like a whole other ball game.
From social media to functional websites, marketing campaigns and all-round advertising, the list of things you need to be all over as a business seems to go on forever. That’s why we’re here. As a full-service marketing agency, we can either teach you how to make the most out of your business marketing, or take the pressure off entirely and do it all for you.
Are you ready to take that step and start growing your business?
Marketing Training
Not sure how to use social media? It could be that you’ve had a business account for a while but you don’t know how to use it to the best of its ability when it comes to marketing. We can book a session in for you or your team to spend time with us learning all about the ins and outs of how to promote your business, increase engagement and gain followers and likes. The whole point of this is to build familiarity and trust with your brand, reach your target audience better and convince them that they want what you’ve got to offer.
Copywriting
We weren’t all made to be an Ernest Hemingway. And that’s okay! Writing copy for marketing is completely different to writing an email, there’s a whole lot more to it. Your writing needs to peak curiosity, hook your audience, and then get them to purchase your product or service. Whether it’s website copy, social media posts, blogs or staff profiles, we work with you to make the most out of your marketing through words.
Graphic Design
These days, people have a lot less patience when it comes to reading. While this is not always the case, whoever said a picture speaks a thousand words wasn’t wrong. Graphic design and visuals play such a huge role in marketing and you need a skilled designer to be able to tell your business’s story through art. The good news is, we’ve got a pretty amazing one on board. Whether it’s a logo, event poster, advertisement or website content, we do it all.
Market Research
Before we even get started on marketing your business, we need to know everything there is to know about it, and your competition. We take our years of experience with marketing research and use it to analyse your brand and how it is positioned in the market. Once we have the full picture, we’ll come up with a plan for what our immediate steps are, as well as how we help you get to where you want to be in the future.
Marketing Strategy
Every business needs a well-thought-out marketing strategy. After all, nobody gets anywhere great without having a plan. We’ll work with you to come up with a solid framework for your brand, map out your business goals, decide which channels are going to be most effective for your marketing, and everything in between. Your marketing strategy will act as a bible for all things your business. When you feel yourself getting off track or stuck, you can refer back to it whenever you need a reset.
Implementation
This is where we put our marketing strategy into action. The implementation phase is all about taking everything you’ve learnt about marketing your business and starting to make it happen. This could be anything from content creation and social scheduling to running some Google ads, publishing some SEO friendly blogs on your website or setting up a page likes campaign. Now, this might all sound very foreign to you at this stage, but that’s exactly why we’re here — to guide you through it so you can see it through.
Read enough? Contact us here.