When community and creativity come together, magic happens, and that’s exactly what we’re aiming for with our upcoming Formal Booth Fundraiser.  With so many special events happening in Southland this September we wanted to do something a little bit special. That’s where Re-Booth comes in.

From Shoes to Styling Support: The ReBooth Story

Founded by local mother-daughter duo Donagh and Maddison Booth, ReBooth began in 2022 with a humble yet powerful mission: to redistribute unwanted children’s shoes to families in need. What started as “The Shoe Booth” quickly grew, expanding to offer high school students free access to ball gowns and suits – ensuring cost wouldn’t be a barrier to celebrating milestone events.

Today, ReBooth includes but not exclusive to:

    • A shoe redistribution bank
    • Pop-up giveaway shops
    • Uniform and formalwear donations across Southland
    • Strong partnerships with schools and generous local supporters

Their reach has been extraordinary, helping hundreds of families through kindness, practicality, and sheer mahi.

A Night of Style with Purpose

To support their amazing work, we’re sharing our Elm Marketing office for a very special styling evening. Guests can book in with friends, enjoy a glass of bubbles, and browse 100s of beautiful formalwear options available through Formal Booth.  Formalwear hire is just $50, with 100% of proceeds donated to Formal Booth so they can continue offering this service to the Southland community.

Let’s Make Doing Good Look Good

We love the idea that your next outfit could also be your next opportunity to give back.  If you’d like to book your slot or find out more, head to www.elmmarketing.co.nz/formal-booth-fundraiser

Keen to help contribute but not looking to hire?

If you’ve got a dress, suit, or accessories tucked away that you no longer wear, we’d love to take them off your hands. From 4th August, we’ll have a donation box set up at the Elm Marketing office for anyone wanting to donate their quality pre-loved formalwear. Every piece helps Formal Booth continue their awesome mahi, making sure no one misses out on a special night because of the cost.  We can also accept monetary donations on ReBooths behalf.